Acura MDX 

"TIGER"

CREATIVE DEVELOPMENT / PRE-VISUALIZATION

Recently, IMPOSSIBLE OBJECTS teamed up with Acura to develop a custom package of different look developments and pre-visualizations for an upcoming shoot. Using real-time rendering, we were able to develop photorealistic impressions of the vehicle with pinpoint-accurate lighting set-ups based on actual studio parameters and practical lights, and simulate them in-engine to visualize what shooting each set-up in live action would actually look like.

Here's a look at a few of the results.

01_B
01_C
01_A
01_E
01_D
02_E
02_C
02_B
02_A
02_D
03_E
03_A
03_B
03_C
03_D
04_E
04_C
04_B
04_A
04_D
05_B
05_C
05_A
05_D
05_E
02
06_B
03 (1)
04_A
07_B
07_C
1CC0049F-6AA1-4CB0-8DA4-83D66019E1FB-9A7
01_B