Acura MDX 

"TIGER"

CREATIVE DEVELOPMENT / PRE-VISUALIZATION

Recently, IMPOSSIBLE OBJECTS teamed up with Acura to develop a custom package of different look developments and pre-visualizations for an upcoming shoot. Using real-time rendering, we were able to develop photorealistic impressions of the vehicle with pinpoint-accurate lighting set-ups based on actual studio parameters and practical lights, and simulate them in-engine to visualize what shooting each set-up in live action would actually look like.

Here's a look at a few of the results.

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02

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03 (1)

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1CC0049F-6AA1-4CB0-8DA4-83D66019E1FB-9A7

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